Course curriculum

  • 1

    SIMPLIFY: A 3-Day Virtual Group Workshop

    • About this Platform

    • Capture Your Current Situation

    • Business Model Summary

    • Marketing Messages Summary

    • Marketing Strategies Summary

  • 2

    How Your Business Makes Money (Business Model)

    • Business Model - Overview

    • Business Model - 7 Decisions

    • Business Model - Detail of 7 Decisions: Decision 1

    • Business Model - Detail of 7 Decisions: Decision 2

    • Business Model - Detail of 7 Decisions: Decision 3

    • Business Model - Detail of 7 Decisions: Decision 4

    • Business Model - Detail of Decisions: Decision 5

    • Business Model - Detail of Decisions: Decision 6

    • Business Model - Detail of Decisions: Decision 7

    • Business Model - Examples

    • Business Model - Additional Resources

  • 3

    How You Talk About Your Business (Marketing Messages)

    • Marketing Messages - Overview

    • Marketing Messages - 7 Decisions

    • Marketing Messages - 7 Decisions: Decision 1

    • Marketing Messages - 7 Decisions: Decision 2

    • Marketing Messages - 7 Decisions: Decision 3

    • Marketing Messages - 7 Decisions: Decision 4

    • Marketing Messages - 7 Decisions: Decision 5

    • Marketing Messages - 7 Decisions: Decision 6

    • Marketing Messages: 7 Decisions: Decision 7

    • Marketing Messages - Additional Resources

  • 4

    How You Connect With Your Ideal Clients (Marketing Strategies)

    • Marketing Strategies - Overview

    • Marketing Strategies - 5 Options

    • Marketing Strategies - 5 Options: Option 1

    • Marketing Strategies - 5 Options: Option 2

    • Marketing Strategies - 5 Options: Option 3

    • Marketing Strategies - 5 Options: Option 4

    • Marketing Strategies - 5 Options: Option 5

    • Marketing Strategies - Additional Resources

  • 5

    SIMPLIFY: A 3-Day Virtual Group Workshop Wrap Up

    • Transform Your Business for More Ease, Fulfillment, and Profit

    • Celebrate Yourself